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Blow Up Your Brand With Social Media Video

In today's dynamic digital landscape, businesses need to stay ahead of the curve. And today, that means discovering what short form social media video content lands with your customers and encourages them to join your community and ultimately buy.

I will work with your team to create content strategies for TikTok, Reels and YouTube Shorts that are executable and effective.

 

My Short Form Video Content Method

Storytelling is at the heart of effective social media video content. And when you pair storytelling with strategy, marketing magic happens. 

When creating short form video for TikTok, Reels and YouTube Shorts, I call on my experience in script writing and film production to create multi-video storylines that encompass messaging from the various stages of the customer journey. 

I then tailor the content form to the platform for optimal results.

It's Time To Face Your TikTok Fears...

 

TikTok is like the social media superstar that's growing at the speed of light, because of two big things:

  1. The stuff on there is so darn addictive to consume

  2. You won't believe how many people it reaches, no matter how many followers a brand has

TikTok offers a unique and vibrant avenue to reinvigorate your brand and generate fresh leads. With its explosive growth and immense popularity, TikTok has evolved from being just a platform for dancing teenagers to a powerful tool for businesses to engage with their audience, increase brand visibility, and drive meaningful results.

But guess what? TikTok isn't the only cool kid on the block rocking short, snappy vertical videos...

YouTube Shorts & Instagram/Facebook Reels

These are basically cut from the same cloth. It's like they're in a secret competition to see who can be the quirkiest.

Instagram Reels are a short-form video feature on the Instagram platform that allows users to create and share videos with a duration of up to 60 seconds. Similar to TikTok, Reels are designed for users to create engaging and entertaining content through a series of short clips, often set to music or other audio tracks. Reels provide a way to express creativity, showcase talents, and connect with a broader audience on Instagram.

YouTube Shorts was introduced as YouTube's response to the growing popularity of short, catchy videos on other social media platforms. It allows content creators to diversify their content and engage with a younger, mobile-centric audience.

Client Testimonial

I hired Katie for a highly unique, time pressured content creation project with Z Energy.

 

For 1 month on the road with an actress, she was responsible for everything from H&S, to location scouting, script writing, directing and filming.

 

Her work ethic was sublime & her attention to detail amazing.

 

I’d work with her again in a heartbeat.

 

Tracey Theiler

Account Director @ J. Walter Thompson

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